Teaching note for product W24737.

Cisco Systems Inc. (Cisco) was a modern technology company with a culturally diverse workforce. In 2008, it embarked on a plan to establish “a culture built on fairness, dignity and respect, free from bias, discrimination and negative behavior.” However, despite those efforts, the California Department of Fair Employment and Housing brought a legal claim against Cisco in June 2020 alleging workplace discrimination, harassment, and retaliation based .....more

Since being founded in 2006, Patanjali Ayurved Ltd. had emerged as a major player in India’s fast-moving consumer goods sector. The company differentiated its products with a unique mix of Indian nationalism, yoga spiritualism, social welfare motives, and natural/Ayurvedic ingredients. In combination with low prices and a low-cost position, this strategy challenged the incumbent multinational and conventional Indian competitors. As a result, competitors, .....more

Teaching note for product 9B18M039.

Teaching Note for product 9B17M079.

Occupy movements highlighting economic inequality have quickly spread around the world. But they have also excluded several countries. One interesting example of the latter is India. How have businesses in India coped with the dual pressures of enhancing shareholder wealth leading to economic growth and operating in a society with a high level of inequality? Can businesses in the developed world learn from Indian enterprises that have attempted to .....more

In August 2010, Phaneesh Murthy, chief executive officer (CEO), iGATE Global Solutions (iGATE), was on a flight to India. He was reflecting on the strategic options before him of late, with regard to the future of iGATE. The options were two-fold. Should iGATE continue to focus on its traditional markets of Americas and the European Union (EU), or should it change track to focus on India? _x000D_ _x000D_ The U.S. and the EU markets had been growing .....more

In May 2011, Alan Joyce, chief executive officer (CEO) of Qantas Group (Qantas) needed to think about the future strategy for the group. Over the past few years, the company had launched a number of strategic initiatives to defend its current position and penetrate new markets and segments. Qantas had discontinued its first-class service on many flights, opting to bolster its business-class service instead. Its forays into the budget travel segment .....more

Teaching note for product 9B08M011.

Teaching note for product 9B08M010.